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Question the rules.
For modern dating and relationships.
Does this sound like you?
You feel like you “suck" at dating and relationships.
You find yourself in confusing love-life dynamics and wish you had more clarity.
You second-guess yourself, wondering whether you're making the "right" choices.
If so, you're in the right place.
Here, you'll learn how to:
clarify what you actually want
(not what you’ve been told to want)
make sense of the past to date with more clarity and ease
challenge dating rules that create pressure and confusion
build self-trust & make better choices by asking better questions
create space for a relationship that truly aligns
Start By Questioning the Rules
Free Guide:
12 Common Dating Rules to Reconsider
Many of us follow dating advice that sounds right on paper but quietly disconnects us from ourselves.
This guide will help you:
- recognize dating rules that unknowingly sabotage your love life
- rethink beliefs that create overwhelm and self-doubt
- identify and focus on what really matters to you
Meet me:
Imani Ifedi
My Philosophy:
Before you find the right answers, you need to ask the right questions
Before you find the right answers, you need to ask the right questions
Hey there! I’m Imani, creator of Same New Love.
I help thoughtful, self-aware people stop overthinking their love lives and start making clearer, more authentic choices in dating and relationships, especially by questioning inherited relationship rules.
Many of us approach dating by trying to follow the “right” rules: what to say, what not to say, who we should want, or how relationships are supposed to look.
But constantly trying to follow external rules often disconnects us from our instincts, values, and real desires.
That’s why my approach focuses on something different: asking better questions.
Through thoughtful questions and reflection, I help people clarify what they truly want, challenge outdated beliefs about love, and build the self-trust needed to make aligned decisions with more ease and confidence.
Modern, cross-cultural, and multi-background dating and relationships are one of the most powerful places this work shows up, because that’s where it’s not just a preference to challenge rules and expectations, it’s a necessity.
And my perspective is shaped by my background in philosophy and ethics, mindset tools inspired by REBT, mindfulness practices, and over a decade of real-life relationship experience (including my own 12-year partnership and marriage).
You have the answers within you. I’m just here to help you uncover them.
"
Client Love
"Imani helped me understand how to recognize an unhealthy relationship to break this circle I always put myself in, and how to put myself first instead of being in someone's shadow."
Camille, France
"Imani supported me at a hectic time in my relationship, when there were several external stressors that made our communication all the more difficult. [...] I have no doubt she is capable in supporting any woman in truly understanding what they want and need, thus be more satisfied in their relationships overall."
Kimmie, USA
"Having gone through a very traumatic relationship that left me feeling extreme shame, guilt, and unworthiness of love, I had to focus on my inner self [...] but I had some trouble drawing the balance between being heart-centered and logical [...] Imani gave me tons of clarity [...] she draws great insights and it's like talking to a friend with amazing energy and advise. Thank you!"
Arvy, Indonesia
"I really recommend going to Imani for relationship coaching. I got tools and tasks to do that would change the way I think about things, and I honestly can't even explain how much it has helped me. I feel like a completely different person to who I was [before coaching]."
Flo, U.K.
Wherever you are in your love life…
🤍 single and looking
🤍 single and hurting
🤍 in a stale relationship
🤍 in a relationship in need of change
You deserve clarity, self-trust, and the freedom to make choices that truly align with you.